ICE takes VC in the cloud to a new dimension
With videoconferencing now accepted as a critical business tool, organisations can now benefit from the most advanced, cost effective cloud based solution, ICE - launched this week by industry leader Videocall. ICE - The Intelligent Cloud Experience offers scalability and elasticity that businesses demand. Furthermore, in a world soon to be dominated by smart personal devices, ICE, for example offers real value as customers can port it to tablets free of charge.
ICE is essentially an open platform, standards based, device agnostic, video networking infrastructure, hosted in the Cloud. Simple to deploy and easy to use, it offers a truly competitive and valuable solution to those companies now researching the market and contemplating or extending their video deployment.
Rob Portwood, Managing Director of Videocall, explains; "Businesses are now looking to deploy video enterprise-wide and they want to do so quickly and easily. They also demand low cost of ownership and a measurable return on their investment, with the ability to flex in line with their business needs and their budget".
With ICE, we have pioneered a Cloud based architecture which allows organisations to encourage user adoption by taking advantage of all the benefits that visual communications can deliver without the typical increase in internal resources, hardware/infrastructure costs, bandwidth and the traditional capital purchase investment normally associated with new or re-deployments.
"Interest in videoconferencing continues to grow as organizations seek ways to enhance productivity and efficiency while controlling costs", explained Ira M. Weinstein, Senior Analyst and Partner at analyst firm Wainhouse Research. "Videocall's ICE delivers the key features and functions needed by most enterprises without requiring an investment in expensive, dedicated videoconferencing infrastructure equipment. In addition, ICE helps drive adoption by allowing subscribers to connect their mobile devices, including smart phones and tablets, to their globally deployed group video systems for free. We expect innovative cloud offerings, like ICE, to play a key role in the visual collaboration space in the future".
Self-provisioning removes the hassle factor
ICE is self-provisioning which means that customers don't have to think about the video technology they are using; they can now collaborate seamlessly with colleagues, clients and suppliers, regardless of location. Businesses can now collaborate using their devices of choice, facilitating their deployment much more cost effectively than ever before.
Enhanced user experience
ICE delivers an accessible, high quality and reliable user experience that is pervasive across the organisation, from immersive telepresence suites to meeting rooms, desktop video and tablet devices. Users simply click, touch, or point and shoot to collaborate as if they are in the same room.
Simplicity
An asset of ICE, simplicity is at the foundation of user experience. Hosted in the cloud, typical manual processes and issues of cross platform incompatibility, and other past limitations experienced with videoconferencing, are now eradicated.
Improved financial control
Subscribers to ICE benefit from unlimited usage of their video devices, irrespective of location, for a fixed monthly fee. The system allows users to collaborate in a way that does not involve unpredictable operating expenditure, and in fact allows for operating and cost efficiencies to be independently recognised.
For more information about how ICE could improve your use of videoconferencing, please visit www.videocall.co.uk
ENDS
Notes to Editors
Videocall are market leaders in the provision of world class video technology solutions On Premise and in the Cloud. With 15 years in video, they have built up an enviable reputation in providing solutions and advice to companies all over the world. Well known for their commitment to service delivery and innovation, Videocall works closely with global corporations to drive user acceptance of video at all levels within an organisation resulting in proven ROI time and again. As a result of this close working relationship, Videocall were the first to develop an open, standards based, Cloud based video infrastructure which connects video endpoints globally, irrespective of make, type and location seamlessly and efficiently
Learn more at www.videocall.co.uk or follow @Videocall_UK on Twitter
If you would like to arrange an interview with Rob Portwood, please contact katie@zoodikers.com
