How Collaboration Tools Can Drive Success in Uncertain Times

As the economy recovers and businesses look to increase their competitiveness for the second half of 2020, effective collaboration and communication toolsets are essential for streamlining recovery, keeping organisations agile and getting the most from staff, wherever they are working.

An outdated or fragmented collaboration environment that does not support business objectives can leave organisations poorly equipped to maximise on opportunities, drive innovation and keep teams working together.


Communicate with Anyone

Many organisations are using ‘all-in-one’ collaboration tools such as Microsoft Teams. In principle this is a smart move as in this example, Teams and the Office 365 environment provides organisations with a single platform that enables videoconferencing that staff can utilise in meeting spaces, from the desktop or from devices remotely. It comes with built-in chat and file sharing tools and keeps everyone on the same platform, minimising the risk of shadow IT. Many of the major platforms such as Cisco’s Webex offer similar toolsets and experiences.

But one issue we often see (and this is by no means unique to Teams) is that while a large proportion of videoconferences are conducted internally between users on the same platform, a smaller but often more crucial proportion of meetings are external. This can be between clients, partners or suppliers. But what happens when they are using another videoconferencing platform?

Many popular videoconferencing platforms don’t ‘play nicely’ with other platforms, leading to embarrassing scrambling to get conferences working and get all participants connected. If the meeting is a crucial pitch or presentation, these kinds of easily avoided errors can be the difference between winning a pitch or losing to a competitor.

It is therefore crucial to have a collaboration environment that is prepared to connect and interop with any platform, device or user, regardless of what they are using.


Get the Best from Your Teams, Wherever They Are

It’s no big secret that staying competitive and effective as a organisation relies on teams working and communicating effectively. We’ve previously looked at the impact of remote or hybrid working on team members and a dis-connected or non-effective collaboration environment prevents this.

Conversely a set of videoconferencing & collaboration tools deployed and utilised properly keeps your teams in touch, enables to share ideas and collaborate effectively and helps maintain ‘esprit des corps’ and company culture that can suffer when staff are separated by remote working.


High-Quality Video & Reliable Calls

With remote selling and meetings being the norm for the foreseeable future, quality video conferences are essential. Interruption of your video stream as you are laying out the killer reasons why your product and service is the best choice, can severely damage your chances of closing the deal.

Likewise the ability to clearly see meeting attendees and read their reactions and body language can be critical to conducting successful meetings.

This seems obvious and is something nearly all videoconferencing tools boast. However there are several factors that determine both the quality of a video and audio feed during a conference, and maintaining a reliable call throughout.

Low quality cameras and microphones or a poor network connection can undermine the investment in an enterprise grade collaboration platform. A well-planned collaboration environment, fit for purpose considers all the various touchpoints, how users will connect, and how network traffic is managed effectively to provide a reliable, high-quality service that removes the bugs & headaches and provides a reliable toolset for your staff to go out and do what they do best, sell your products and services effectively.

Responding to Faults

Let me paint you a scenario, it’s the big one, your organisation’s board and CEO are meeting with your biggest client’s senior leadership via video. This has to go smoothly and the outcome is worth a lot of money. A few hours before a fault appears that will effect the meeting.

In a lot of cases, IT and Facilities won’t agree who is responsible as the fault appears to be in the main meeting room and there may not be a specialist AV engineer onsite who can trouble shoot quickly. The CEO is not happy with his CIO after a large investment in their meeting spaces.

So IT contact their installer for support and are passed between the software supplier, the hardware vendors and various support touchpoints. The meeting is fast approaching and it’s not clear who is going to fix the fault?

In  contrast, a collaboration environment designed, implemented and supported by a specialist such as Videocall, gives IT a single point to contact in the event of a fault. That’s it, one point of contact with the capability and expertise to tackle any collaboration, AV or videoconferencing issue from software, to network, to hardware without being passed around or passing the buck to another supplier.

In many cases where services are remotely monitored, the fault will have been identified and fixed already or the IT department will be made aware before they discovered it. With proper support and a robust SLA, the focus can be on how to wow the client.


These are some of the ways an effective collaboration environment makes organisations competitive, something that is crucial for success as we recover in the second half of 2020. Is your collaboration, AV and videoconferencing performing as it should? Have you encountered any of the challenges covered?

Drop us a line anytime to find out how our solutions equip your organisation to tackle the post-COVID world.